Drawing from a larger qualitative research project focused on Black women’s naming practices, I consider how Black women employ Black feminist consciousness practices of self-definition and self-valuation to name, define, and describe their identities. Given the complex history and popularity of the Strong Black Woman (SBW) image within public and private discourses, I focus on how five self-identified Black women claim, utilize, and theorize strong in relation to their identities and as part of their everyday lives. This research calls for more critical engagement of the individual and collective meanings behind words commonly associated with Black womanhood, but doing so by prioritizing the voices and lived experiences of Black women.